ABOUT GREGORY

Embracing one’s wholeness makes life more demanding – because once you do that, you must live that integrity. We must let our life speak, informing us of who we are, and gladly telling others the same. Our power is in being fully ourselves.
– Parker Palmer, Let your Life Speak

GG
Real Estate Sales & Advising at Greenridge Realty – as a licensed realtor, Gregory advises clients engaged in residential sales and investment throughout West Michigan. 

Marketing Communicationswith over twenty years of proven expertise in copywriting and digital communications, Gregory helps companies and organizations achieve their goals through innovative strategies and solutions. 

State Certified Instructor for Real Estate Education at MiLicense.Net – teaching the 40-hour pre-licensure class for new realtors and offering a variety of continuing education courses, including real estate legal education.

GREGORY’S CORE PHILOSOPHY

Work with Gregory and see what it’s like doing business as if people matter. Gregory’s business practice is rooted in three interrelated concepts:

People First – placing people’s needs and wants at the center of the business relationship – treating every person kindly and with respect, truly listening to their concerns, and practicing honesty and integrity in every situation. Putting people first is doing business as if people matter.

Human Centered Design – a way of thinking about and doing business from the perspective of the client. Human Centered Design has us adopt the customer’s view of things and create solutions and services that meet their actual needs. In fact, Gregory holds multiple certifications in Human Centered Design and also studied and taught its underlying philosophy on the university graduate level.

Simplicity – is a mindset that seeks the essential and the necessary and eliminates and ignores the things that don’t really matter. Applying simplicity to business means focusing on the shared goals and desired outcomes of a sale or project, avoiding complications, maximizing efficiencies, minimizing delays and distractions, and often lowering costs.

People First, Human Centered Design, and Simplicity shape and color everything Gregory does – his real estate sales, marketing writing, community engagement – he places the client’s needs at the center of every decision, process, and conversation.

GREGORY’S BACKGROUND

Gregory previously served as the Web Editor at Amway Corporation (2004-2014), Communications Director at Summit Training Source (2000-2004), and as a university professor of philosophy and theology (1992-2000).

Originally from New York City, Gregory has called the Grand Rapids, Michigan area home since 1995. He earned his B.A. in philosophy and theology at Franciscan University in Ohio, his M.Phil. in philosophy at the International Academy of Philosophy in Liechtenstein, and did his doctoral work in philosophy (Ph.D.) at the Loyola Institute, Trinity College, Dublin, Ireland.

He holds certifications in digital copywriting, sustainability, human centered design, usability, spiritual ecology, and Jewish studies.

He volunteers at the Kent County Animal Shelter, Kids’ Food Basket, and the Inner City Christian Federation.

Gregory is a member of the Grand Rapids Friends Meeting (Quakers).

Learn more about Gregory’s professional experience and background.

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CONTACT
616-710-0641
gregory@gregorygronbacher.com