Gregory is a licensed realtor (Greenridge Realty) engaged in residential sales and investment throughout the West Michigan region.

Why Work with Gregory?

  • Gregory combines caring with expertise to deliver exceptional results.
  • He’s the realtor who teaches the other realtors – his knowledge of contracts, the law, the sales process and his ability to deal with tough situations and challenges is unrivaled.
  • His passion is finding people the right place to call homeHe offers every client his full availability, fast response times, expert attention to detail, and complete honesty.
  • He leverages his 20+ years of experience in marketing communications and digital advertising – the kind of demanding marketing experience few realtors can match.
  • He has over 8 years of proven experience and is a graduate of the Grand Rapids Association of Realtors Leadership Academy (GRARLA) and a preferred agent on Zillow and with Rocket Pro Mortgages.


As part of the Greenridge Realty family of realtors, Gregory shares a fundamental commitment to caring for his clients, leveraging his expertise to serve their best interests, and using all the skills and tools available to helping them achieve their goals.


Gregory is a Michigan State Certified Instructor for Real Estate Licensing & Education.

He teaches the 40-hour pre-licensing class, broker training, and continuing education courses for, a Grand Rapids area real estate school.

His teaching style is vibrant and friendly, fostering comprehension and retention while bringing clarity to detailed and complex information.

As a subject matter expert, Gregory has written, contributed, and advised on several broker training and GRI curricula, as well as many real estate licensing online courses and textbooks.

Gregory offers individual and small group study, review, and preparation sessions for both the Broker and Salesperson state licensing exams – as well as real estate staff training.



Determining the right price to sell at is only part of the selling process. A home that looks its best typically sells quickly and for a higher price. Let Gregory help you get your home ready to list with a pre-listing consultation.

Less is more! A well organized, decluttered home simply shows better. Gregory regularly advises clients on home updates, repairs, furniture placement, home decor, and simplifying their homes as part of his real estate services.

He’ll also arrange for photography as well as work with you to create a compelling selling narrative to guide marketing efforts.


Today, in 2021, West Michigan is experiencing a strong seller’s market, making it challenging for buyers to find the right house. Gregory meets with and advises buyers before they go out to purchase on the best ways to get an offer accepted in these incredibly competitive conditions.

Gregory will explain financing, pricing, and offer strategy, as well as escalation and appraisal overage clauses, and navigating contingencies related to selling an existing home.

Your time is limited, so don’t waste it living someone else’s life. Don’t be trapped by dogma – which is living with the results of other people’s thinking. Don’t let the noise of other’s opinions drown out your own inner voice. And most importantly, have the courage to follow your heart and intuition. They somehow already know what you truly want to become. Everything else is secondary.

– Steve Jobs
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