As a licensed Realtor (Greenridge Realty), Gregory specializes in residential sales and investment in Grand Rapids and the West Michigan region.

Gregory stands out in the real estate industry for his commitment to simplicity.

Sales don’t have to be complicated; gimmicks don’t work. Simple, stress-free real estate is possible.

For this to happen, you need a highly experienced, skilled, capable agent with comprehensive knowledge of the laws, the process, and the local market.

Gregory combines his 12 years in the industry, his knowledge as a real estate licensing instructor, and his extensive digital marketing background to help his clients find the house of their dreams or maximize the sale of their existing homes.

His extensive knowledge, industry connections, and calm demeanor are tremendous assets in a fast-paced, competitive market.

For more information, visit Real Estate Made Simpler.

Gregory is a Michigan State Certified Instructor for Real Estate Licensing and Education.

As a former university professor, Gregory’s teaching skills are unsurpassed. He is also skilled at clarifying detailed and complex topics.

As a lead instructor for MiLicense.net, a Grand Rapids-area real estate training school, he is engaged in the following educational efforts:

• Teaching the State PreLicensing Class
• Broker Training Courses
• Continuing Education Classes
• Course Creation & Instructional Design
• Textbook Contributions & Editing
• Subject Matter Consulting

LICENSING

• The 40-hour Prelicensing Class is offered each month as a day class

• Every other month, the 40-hour Prelicensing Class is also offered at night

• Gregory offers Test Preparation Sessions on the first and last Saturday of each month

REAL ESTATE CONTINUING EDUCATION

Gregory offers in-person Con Ed Courses a few times a month. Topics have included:

• NAR Code of Ethics Training
• Comprehensive Fair Housing
• Legal Updates
• Contracts & Disclosures
• And many others

Contact Gregory for more information.

A skilled and versatile business writer with a clear and persuasive style, Gregory crafts compelling content that drives results.

His experience spans various formats, including articles, blog posts, product descriptions, manuals, and training materials.

Gregory is also passionate about helping mission-driven organizations, including religious and nonprofit entities, communicate their message effectively.

He’s certified in digital communications, AI writing tools, and user-centered design.

He is a senior writer for two real estate marketing companies, AgentUp and PhotoUp.

Current and former clients include Steelcase, Bissell, Amway, Gordon Food Services, and several religious and nonprofit organizations.

From 2004 to 2014, Gregory was the Web Editor and UI/UX Content Lead at Amway Corporation. Before that, he served as the Strategic Communications Director for Summit Training Source, an environmental, health, and safety training company, from 1999 to 2004.

Gregory is available for freelance and contract-based writing projects.